Shelly has spent 18 years as a successful live on-stage crowdfunder and fundraising auctioneer, building on her early career in marketing at Primary Objective, her own agency. Her expertise is widely recognized, spanning collaborations with corporations, musicians, sports teams, personalities, and top nonprofit organizations.

“I’m incredibly grateful for the opportunity to help others through live charity crowdfunding and benefit auction galas. Working with generous artists like Mr. Charlie Daniels has been a highlight of my career. He was fantastic—when I asked if I could auction off the belt buckle and hat he was wearing, he didn’t hesitate for a second before saying yes, with the condition, of course, that the buyers had to wait until after the show to pick up their items!”

Shelly’s career reflects her expertise in planning and executing impactful events. From her early days as a runway model in Minneapolis, Chicago, and LA, she seamlessly transitioned into the hospitality industry, where she excelled in marketing, public relations, catering, and conference services. Her ability to plan special events for groups ranging from 10 to 10,000 guests, coupled with her proficiency in live crowdfunding performances, auctions, and fundraising galas, underscores her exceptional skills and experience.